PRIOR TO PUBLISHING LISTING
Larson Miller Group is a top-performing real estate partners serving Carson City, Reno, and Tahoe with proven expertise in luxury, commercial, and investment property. Known for commanding strong market outcomes and delivering precision at every stage, we operate with the highest level of service, strategy, and execution.
Our reputation has been built on results, not reach. We lead every transaction with intentional pricing, sophisticated marketing, and strong negotiation. Every move is curated, every detail accounted for, every client protected. No cut corners. No generic templates. Just exceptional representation from start to finish.
We serve a highly diverse client base: from high-net-worth sellers, commercial and investors to first-time buyers and relocating professionals—with a consistent, elevated standard. Referrals from trusted agents across the country and repeat clients are the backbone of our business, a testament to the consistency, care, and command we bring to every transaction.
This is not status quo real estate. This is Larson Miller Group. Uncompromising. Unmatched. Unmistakably elevated.
At Larson Miller Group, we bring certified, award-winning expertise to every listing. Our team includes agents who hold both the Certified Luxury Home Marketing Specialist (CLHMS) and Certified Residential Specialist (CRS) designations — earned by top-performing professionals delivering exceptional service and results. We are also proud recipients of the RE/MAX Platinum Club Award, recognizing outstanding sales achievement and client success.
Together, these credentials reflect a deep commitment to excellence across both residential and commercial real estate. When you list with us, you're backed by strategic thinkers, skilled negotiators, and advisors who know how to navigate high-value transactions with confidence and clarity.
Your property deserves more than a listing — it deserves a strategy. We create custom marketing plans tailored to the asset type, whether it’s a luxury estate or an income-producing commercial property. From bold branding to targeted campaigns, we position your listing to attract qualified, serious buyers — maximizing visibility and results.
To us, “luxury” isn’t about a price tag — it’s about how you’re treated. Every client receives the same elevated level of service, whether they’re selling a signature estate or a first investment. From first consultation to final closing, our team handles every detail with precision, polish, and care. We anticipate needs, communicate proactively, and advocate fiercely — because that’s what it takes to protect your equity and peace of mind.
While we proudly serve Northern Nevada, our connections reach far beyond. Through our trusted referral partnerships with top-producing agents around the country and internationally, we help clients navigate moves, expansions, and investments in nearly any market. No matter where your real estate journey takes you, we bring trusted relationships to the table — so you’re never starting from scratch.
Today’s buyers don’t fall in love at the showing — they fall in love online.
With over 95% of home searches starting digitally, exceptional visuals are no longer optional — they’re your first (and most powerful) showing. At Larson Miller Group, we invest in high-end photography, cinematic video, and drone imagery to ensure your property captivates from the first click.
We don’t just take pictures — we craft a visual experience designed to spark emotion and drive action.
Every listing includes:
Why it matters:
We treat every listing — no matter the price point — with luxury-level production and intentional storytelling. Because your property deserves to be presented at its absolute best.
A lot of buyers like to look at a home without any pressure. This is what we call the "two step" buyer. Most the time they start the process by going to the open house first then follow up with a tour by their real estate agent.
STEPS WE TAKE TO PREPARE
Presentation matters—on paper, and in person. It’s no longer acceptable for agents to hand out generic MLS printouts. At Larson Miller Group, every listing receives professionally designed print materials that reflect the quality and care we bring to your home sale. From custom flyers to targeted postcard campaigns, each piece is created with strategy and style to leave a lasting impression.
We begin with stunning, high-production visuals that tell the story of your home.
Your home is seen where today’s buyers are searching.
We don’t blast. We target.
Our custom-designed email campaigns are crafted to reach the right buyers, agents, and community members with polished messaging and timely delivery.
Based on your assessed needs, our custom marketing plan may include additional features such as home staging, home inspections, press campaigns, and broker events.
PRIOR TO PUBLISHING LISTING
Listing documents signed
Professional photos taken (Daylight & Twilight)
Shoot video / 3D tour
Staging options
IMMEDIATELY AFTER LISTING
Property live on local multiple listing services (MLS)
Signage installed
Preliminary title report ordered
Syndicate to top real estate websites and key feeder markets
1ST WEEK AFTER LISTING
Flyer / brochure approved and ordered
Set up on online traffic reporting
Send out syndication email
Prepare open house ads
Prepare newspaper / magazine / digital ads
Call all agents with listings in the area
EVERY 30 DAYS AFTER LISTING
Update comparative market analysis to confirm price and review with seller
Review marketing plan with seller
Consider price adjustment
Contact showing agents with new price
Continue open houses
AS NEEDED UNTIL ACCEPTED...
Send out online marketing pieces
Contact seller with feedback from showings
Present offers with seller’s net proceeds
Skillfully negotiate and represent client
AFTER ACCEPTED OFFER
All paperwork submitted for compliance
Timeline approved and monitored
Release seller disclosures to buyer
Verify deposit of buyer’s earnest money
Coordinate inspections and appraisal
Coordinate with lender and title companies
Schedule settlement at escrow/title company
ONE WEEK AFTER CLOSING
Check-in with clients
Any additional needs
Did you know there are three separate times to negotiate in the purchase contract? The first is when we negotiate the price and terms when theoffer is first submitted. Second, there is an opportunity to negotiate during the buyer's inspection contingency. Last, during the buyers' appraisal contingency.
Our journey in real estate starts here, and we're excited to connect with you! Reach out to Larson Miller Group for a personalized experience that aligns with your goals.
CONTACT US
